Clara Damasse
Strategy Assistant
Having completed a Dual Master's degree in Business Management with a focus on Digital Marketing at IESEG School of Management, Clara brings a strong interest in brand management, digital strategy, and the ways campaigns are built and optimised across international markets. She is particularly drawn to the intersection of data analysis and creative content, an interest that has shaped both her academic focus and career direction.
Clara has gained practical experience through roles at Haleon in both Munich and Paris, where she managed digital marketing campaigns for a portfolio of well-known brands including Sensodyne, parodontax, Voltaren and Advil. In these positions, she oversaw KPI monitoring, developed and optimised corporate websites, and created promotional content, while also contributing to the European launch of a new product and drafting a consulting proposal on improving relationships between healthcare professionals and pharmaceutical companies. Alongside this, her time as Head of Social Media Marketing and Communication at Floody Ltd, and as a Sales Intern at Maschinenfabrik Reinhausen, broadened her experience across content strategy, competitive analysis, and international tender coordination.
Clara's academic studies and professional experience, including an Erasmus exchange at Jönköping University in Sweden, have strengthened her analytical mindset while sharpening her skills in visual design, campaign management, and cross-cultural communication. Having studied and worked across France, Germany, Switzerland and Sweden, she brings a genuinely international perspective, fluent in French, English, and German, with a working knowledge of Spanish. Alongside her professional pursuits, Clara is an active runner, skier, and former competitive tennis player, and in 2017 took part in a solidarity project in Peru, helping build a primary school on Taquile Island, an experience that reflects her commitment to teamwork and contributing beyond the workplace.
At The 24 Hour Business Plan, Clara supports Senior Advisors through thoughtful analysis and a globally informed approach, helping clients translate strategic ambition into clear, executable plans.